🌿 Environment Jul 23, 2026 · Guest Contributor

As Europe Roasts, the World’s Largest Meat Producer Ditches Net-Zero

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As Europe Roasts, the World’s Largest Meat Producer Ditches Net-Zero
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“JBS argues that its business model is necessary to feed the world. We would argue that it is slowly killing the world,” writes Michelle Baxter Wickham, Head of Food Systems Strategy at World Animal Protection.



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By Michelle Baxter Wickham



Earlier this month, JBS – the world’s largest meatpacking and factory farming company – scrapped its target to achieve net-zero greenhouse gas emissions across its entire operations by 2040.



The Brazilian company, which is now he

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