🇸🇬 Singapore Aug 21, 2026 · Sean Lim

When the Singaporean Dream Shrinks to an $8 Matcha

Rice Media SG
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When the Singaporean Dream Shrinks to an $8 Matcha
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Sean Lim, 27, is an Associate Psychologist with a penchant for buying little treats—and he’s gotten pretty good at justifying them. 



In this RICE Community Voices piece, he argues that Gen Z’s small indulgences are how a generation locks in when everything else is out of their hands.







Top image: RICE file photo



The vintage store I walk into is a cosy spot tucked into the shell of an old building, filled with racks of secondhand denim and shelves of colourful knick-kn

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