$1.28 million Adrian Ghenie painting leads opening sales at Frieze Seoul 2026.
Frieze Seoul 2026 kicked off its VIP day on Wednesday, September 2nd, at COEX. Now in its fifth edition, the fair is known for drawing a mix of collectors, curators, institutional leaders, and stylish VIPs, largely from across the Asia Pacific region. This year was no exception, with K-pop stars The8 from the band Seventeen and Annie and Bailey from AllDay Project, singer Woodz, models Hye-jin Han and Yano Shiho, and actors Ji-won Uhm, Dasom, So-Hee Han, and Si-young Lee.Adding to the initial ex
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